The Flykick Concept
“We are a martial arts gym, which may seem intimidating to those who are new to the practice, but in fact bring elements of Muay Thai to a group fitness class that is open, welcoming, and fun to all levels of fitness.”
Going forward, the packages get a bit more towards the boutique prices, which are out of my budget at present but very similar to other London studios: £21 for a class, £170.00 for 10 classes and £300 for 20 classes.
The Flykick Team
Flykick is the brainchild of Ben Leonard-Kane, Charlie Kemper and Elyse Moland. Having a woman on a kickboxing team is already pretty unique, and Elyse tells me she joined Ben and Charlie after hearing their vision for a brand bringing kickboxing to an all welcoming group fitness class.
Ben and Charlie came from successful finance and business backgrounds and then followed their true passions into the fitness boutique market. Ben brought F45 to London, while Charlie was an avid kickboxer in New York before crossing the pond. Elyse has been managing luxury fitness brands for the past ten years, working with lululemon athletica, Psycle and One 10 before joining Flykick.
The brand is four months in and, even on a hot Wednesday during lunchtime, had a nearly full class. For Elyse, they’re going strong and have a diverse assortment of talent within the team. Three pro level female fighters (Amanda Khouv, Elia Dewu, and Alanna Sheridan) have joined the Flykick team, together with Greg Wootton, two-time Muay Thai World Champion. All Flykick trainers have been and continue to train in kickboxing, but also have qualifications in personal training, mobility, and strength and conditioning.
When you go to Flykick, you don’t just buy a class: you buy the whole experience, and that experience is very enjoyable. If you’re all for the “go hard or go home” philosophy, Flykick is the place for you. If you find HIIT a punishment, then maybe this is not ideal for you.
I must say starting pole has changed the way I see training completely however, which means I enjoy dancing way more than anything else. However, visiting Flykick I was instantly intrigued by the space, their offering and their brand concept, which makes them a nice alternative for one-off classes when I feel like a need to break a sweat and go harder.
Pictures: Me, Louisa from Flykick and Tom Joy